Oficial: Kylian Mbappé es nuevo jugador de Real Madrid

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"https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.comhttps://www.elespectador.com/deporteshttps://www.elespectador.com/futbol-mundialhttps://www.elespectador.com/oficial-kylian-mbappe-es-nuevo-jugador-de-real-madrid-champions-league-noticias-hoyhttps://www.elespectador.com/", "image": "https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.comhttps://www.elespectador.com/resizerhttps://www.elespectador.com/kDhqDGRaTMT8fNNVqWekinXaxHc=https://www.elespectador.com/140x140https://www.elespectador.com/filters:quality(60):format(jpeg)https://www.elespectador.com/s3.amazonaws.comhttps://www.elespectador.com/arc-authorshttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/0b81c6fe-0d28-4d93-a58f-9a51b0949423.png", "datePublished": "2024-06-03T12:30:40", "dateModified": "2024-06-03T13:44:11", "author": [ { "@type": "Person", "name":"Kevin Stiven Ramírez Quintero" ,"url":"https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.comhttps://www.elespectador.com/autoreshttps://www.elespectador.com/kevin-stiven-ramirez-quinterohttps://www.elespectador.com/" } ], "publisher": { "@id": "https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.com", "@type": "NewsMediaOrganization", "name": "El Espectador", "logo": { "@type": "ImageObject", "url": "https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.comhttps://www.elespectador.com/pfhttps://www.elespectador.com/resourceshttps://www.elespectador.com/imageshttps://www.elespectador.com/faviconshttps://www.elespectador.com/favicon-EE-152.png?d=914" } }, "description": "¡Bombazo! Luego de varios años intentando su fichaje, el merengue confirmó que contará con el francés por cinco temporadas.", "isAccessibleForFree":"true" ,"articleBody":"¡Fin de la espera! Real Madrid anunció en la tarde de este lunes que el francés Kylian Mbappé es nuevo jugador del equipo merengue, reciente campeón de la Champions League 2024. Mbappé firmó un contrato de cinco años con Real Madrid y se espera que la presentación del jugador en el estadio Santiago Bernabéu sea después de que Francia acabe su participación en la Eurocopa. Esta noticia es histórica, pues el equipo más laureado de Europa arranca una nueva era con el fichaje del francés de 25 años. El merengue llevaba años detrás del jugador y hace dos temporadas estuvo a punto de lograrlo, pero Mbappé había renovado con el PSG. “El Real Madrid C. F. y Kylian Mbappé han alcanzado un acuerdo por el que será jugador del Real Madrid las próximas cinco temporadas”, aseguró el club blanco en un comunicado. Real Madrid, una implacable “máquina de ganar”, tendrá una de las mejores delanteras del mundo con Mbappé, quien se une al brasileño Vinícius Júnior y a Bellingham. Según la prensa, Mbappé debería cobrar el mayor salario de la historia del club, unos 35 millones de euros brutos por temporada, un poco por encima de los sueldos de las grandes estrellas actuales del vestuario, pero muy lejos de los 70 millones anuales que recibía en París, sin contar las primas. Los campeones de Europa refuerzan su plantel con “una estrella mundial, que hizo su mejor temporada con el PSG (44 goles) y fue el máximo goleador de los últimos seis campeonatos franceses”, se congratuló el club ‘merengue’ en su página web. Libre de fichar donde quisiera desde el anuncio de su salida del París SG, donde finaliza su contrato el 30 de junio, el capitán de la selección francesa abre un nuevo capítulo en su joven carrera a sus 25 años. Deja la capital después de siete temporadas en el club y con la condición de máximo goleador de la historia del PSG (256 goles en 308 partidos en todas las competiciones), pero con un legado que se ha visto manchado por un último tramo final tormentoso en su relación con su afición, entrenadores y dirección del club. Elegido cinco veces consecutivas mejor jugador de la liga francesa, campeón del mundo de 2018, reinó en el campeonato de su país pero sin lograr realizar “su sueño”: ofrecer al PSG su primera Champions. El Real Madrid, huérfano de un goleador de talla mundial desde las marchas de Cristiano Ronaldo y Karim Benzema, lo espera con ansias para que lidere el equipo. Mbappé, que reitera repetidamente su deseo de hacer “historia” en el fútbol, estará en el lugar adecuado para satisfacer su sed de trofeos. Formará en Madrid junto al inglés Jude Bellingham y el brasileño Vinicius Junior, conformando un nuevo tridente capaz de sacudir Europa, bajo el mando del técnico italiano Carlo Ancelotti. 🚴🏻⚽🏀 ¿Lo último en deportes?: Todo lo que debe saber del deporte mundial está en El Espectador" }<https://www.elespectador.com/script><script type="applicationhttps://www.elespectador.com/ld+json">{ "@context": "https:https://www.elespectador.com/https://www.elespectador.com/schema.org", "@type": "DataFeed", "name": "Oficial: Kylian Mbappé es nuevo jugador de Real Madrid", "description": "¡Bombazo! 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<b>Real Madrid<https://www.elespectador.com/b> anunció en la tarde de este lunes que el francés <b>Kylian Mbappé<https://www.elespectador.com/b> es <b>nuevo jugador del equipo merengue<https://www.elespectador.com/b>, reciente campeón de la Champions League 2024.<https://www.elespectador.com/p></p> <div class="RelatedLinks "> <h3 class="RelatedLinks-Header">Vínculos relacionados<https://www.elespectador.com/h3></p> <div class="RelatedLinks-Container"> <div class="RelatedLinks-Links"><a href="https://www.elespectador.com/deporteshttps://www.elespectador.com/futbol-mundialhttps://www.elespectador.com/asi-fue-el-festejo-de-real-madrid-en-espana-video-champions-league-noticias-hoyhttps://www.elespectador.com/" class="RelatedLinks-Link">Así fue el festejo de Real Madrid en España: video<https://www.elespectador.com/a><https://www.elespectador.com/div></p> <div class="RelatedLinks-Links"><a href="https://www.elespectador.com/deporteshttps://www.elespectador.com/futbol-mundialhttps://www.elespectador.com/real-madrid-clasifico-a-la-renovada-copa-intercontinental-como-sera-el-torneo-noticias-hoyhttps://www.elespectador.com/" class="RelatedLinks-Link">Real Madrid clasificó a la renovada Copa Intercontinental: ¿cómo será el torneo?<https://www.elespectador.com/a><https://www.elespectador.com/div></p> <div class="RelatedLinks-Links"><a href="https://www.elespectador.com/deporteshttps://www.elespectador.com/futbol-mundialhttps://www.elespectador.com/toni-kroos-el-genio-que-conquisto-al-mundo-del-futbol-adios-a-un-maestro-champions-league-noticias-hoyhttps://www.elespectador.com/" class="RelatedLinks-Link">Adiós a un maestro: Toni Kroos, el genio que conquistó al mundo del fútbol<https://www.elespectador.com/a><https://www.elespectador.com/div><https://www.elespectador.com/div><https://www.elespectador.com/div></p> <p class="font--secondary">Mbappé firmó un <b>contrato de cinco años<https://www.elespectador.com/b> con Real Madrid y se espera que la presentación del jugador en el estadio <b>Santiago Bernabéu<https://www.elespectador.com/b> sea después de que Francia acabe su participación en la Eurocopa.<https://www.elespectador.com/p></p> <div class="Article-Widget Article-Widget_related "> <div class="lazyload-placeholder"><https://www.elespectador.com/div><https://www.elespectador.com/div></p> <p class="font--secondary">Esta noticia es histórica, pues el equipo más laureado de Europa arranca <b>una nueva era<https://www.elespectador.com/b> con el fichaje del francés de 25 años. El merengue llevaba años detrás del jugador y hace dos temporadas estuvo a punto de lograrlo, pero Mbappé había renovado con el PSG.<https://www.elespectador.com/p></p> <div class="sunmedia-1"><https://www.elespectador.com/div></p> <p class="font--secondary">“El Real Madrid C. F. y Kylian Mbappé han alcanzado un acuerdo por el que será jugador del Real Madrid las próximas cinco temporadas”, aseguró el club blanco en un comunicado.<https://www.elespectador.com/p></p> <div class="Ads-BabelContainer "> <div id="2a7d8b0c-dc7a-47eb-b396-3ace7a0e7c4c"><https://www.elespectador.com/div><https://www.elespectador.com/div><!--$--></p> <div data-oembed-type="twitter" class=""> <blockquote loading="lazy" class="twitter-tweet"> <p lang="pt" dir="ltr">Comunicado oficial: Mbappé.<a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/hashtaghttps://www.elespectador.com/RealMadrid?src=hash&ref_src=twsrc%5Etfw">#RealMadrid<https://www.elespectador.com/a><https://www.elespectador.com/p>— Real Madrid C.F. (@realmadrid) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797681891065364482?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote><br /> <script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script></p> <p><https://www.elespectador.com/div><!--https://www.elespectador.com/$--></p> <p class="font--secondary">Real Madrid, una implacable “máquina de ganar”, tendrá <b>una de las mejores delanteras del mundo<https://www.elespectador.com/b> con <b>Mbappé, quien se une al brasileño Vinícius Júnior y a Bellingham.<https://www.elespectador.com/b><https://www.elespectador.com/p></p> <p class="font--secondary">Según la prensa, Mbappé debería cobrar el mayor salario de la historia del club, <b>unos 35 millones de euros <https://www.elespectador.com/b>brutos por temporada, un poco por encima de los sueldos de las grandes estrellas actuales del vestuario, pero muy lejos de los <b>70 millones anuales que recibía en París<https://www.elespectador.com/b>, sin contar las primas.<https://www.elespectador.com/p><!--$--></p> <div data-oembed-type="twitter" class=""> <blockquote loading="lazy" class="twitter-tweet"> <p lang="en" dir="ltr">The next chapter of Kylian Mbappé's incredible journey so far: Real Madrid 🤩 <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/245HpWDhHm">pic.twitter.comhttps://www.elespectador.com/245HpWDhHm<https://www.elespectador.com/a><https://www.elespectador.com/p>— Bhttps://www.elespectador.com/R Football (@brfootball) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/brfootballhttps://www.elespectador.com/statushttps://www.elespectador.com/1797683194705351042?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote><br /> <script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script></p> <p><https://www.elespectador.com/div><!--https://www.elespectador.com/$--></p> <p class="font--secondary">Los campeones de Europa refuerzan su plantel con “una estrella mundial, que hizo su mejor temporada con el PSG (44 goles) y fue el máximo goleador de los últimos seis campeonatos franceses”, se congratuló el club ‘merengue’ en su página web.<https://www.elespectador.com/p></p> <p class="font--secondary">Libre de fichar donde quisiera desde el anuncio de su salida del París SG, donde finaliza su contrato el 30 de junio, el capitán de la selección francesa abre un nuevo capítulo en su joven carrera a sus 25 años.<https://www.elespectador.com/p></p> <p class="font--secondary">Deja la capital después de siete temporadas en el club y con la condición de máximo goleador de la historia del PSG (256 goles en 308 partidos en todas las competiciones), pero con un legado que se ha visto manchado por un último tramo final tormentoso en su relación con su afición, entrenadores y dirección del club.<https://www.elespectador.com/p><!--$--></p> <div data-oembed-type="twitter" class=""> <blockquote loading="lazy" class="twitter-tweet"> <p lang="es" dir="ltr">Un sueño hecho realidad. <br />Muy feliz y orgulloso de formar parte del club de mis sueños <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadrid?ref_src=twsrc%5Etfw">@realmadrid<https://www.elespectador.com/a> Es imposible explicar lo feliz y emocionado que me siento en este momento. Estoy impaciente por veros, Madridistas, y gracias por vuestro increíble apoyo. <br />¡Hala Madrid! 🤍🤍🤍 <https://www.elespectador.com/p></p> <p>A… <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/YTumusAXT6">pic.twitter.comhttps://www.elespectador.com/YTumusAXT6<https://www.elespectador.com/a><https://www.elespectador.com/p>— Kylian Mbappé (@KMbappe) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/KMbappehttps://www.elespectador.com/statushttps://www.elespectador.com/1797686480246313330?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote><br /> <script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script></p> <p><https://www.elespectador.com/div><!--https://www.elespectador.com/$--></p> <p class="font--secondary">Elegido cinco veces consecutivas mejor jugador de la liga francesa, campeón del mundo de 2018, reinó en el campeonato de su país pero sin lograr realizar “su sueño”: ofrecer al PSG su primera Champions.<https://www.elespectador.com/p></p> <p class="font--secondary">El Real Madrid, huérfano de un goleador de talla mundial desde las marchas de Cristiano Ronaldo y Karim Benzema, lo espera con ansias para que lidere el equipo.<https://www.elespectador.com/p></p> <div class="sunmedia-2"><https://www.elespectador.com/div></p> <p class="font--secondary">Mbappé, que reitera repetidamente su deseo de hacer “historia” en el fútbol, estará en el lugar adecuado para satisfacer su sed de trofeos.<https://www.elespectador.com/p></p> <p class="font--secondary">Formará en Madrid junto al inglés Jude Bellingham y el brasileño Vinicius Junior, conformando un nuevo tridente capaz de sacudir Europa, bajo el mando del técnico italiano Carlo Ancelotti.<https://www.elespectador.com/p><!--$--></p> <div data-oembed-type="twitter" class=""> <blockquote loading="lazy" class="twitter-tweet"> <p lang="qme" dir="ltr"><a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/hashtaghttps://www.elespectador.com/WelcomeMbapp%C3%A9?src=hash&ref_src=twsrc%5Etfw">#WelcomeMbappé<https://www.elespectador.com/a> <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/kAhxdEjnLA">pic.twitter.comhttps://www.elespectador.com/kAhxdEjnLA<https://www.elespectador.com/a><https://www.elespectador.com/p>— Real Madrid C.F. (@realmadrid) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797688946459090994?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote><br /> <script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script></p> <p><https://www.elespectador.com/div><!--https://www.elespectador.com/$--></p> <p class="font--secondary"><b>🚴🏻⚽🏀 ¿Lo último en deportes?: <https://www.elespectador.com/b><a href="https://www.elespectador.com/deporteshttps://www.elespectador.com/?utm_source=interno&utm_medium=boton&utm_campaign=menu_horizontal&utm_content=boton_menu_horizontal"><b>Todo lo que debe saber del deporte mundial está en El Espectador<https://www.elespectador.com/b><https://www.elespectador.com/a><https://www.elespectador.com/p><https://www.elespectador.com/section><!--$--></p> <div data-google-interstitial="false"> <div class="pianoYellowBannerArticle PianoContainer PianoContainer_article" id="pianoSubContainer"><https://www.elespectador.com/div><https://www.elespectador.com/div><!--https://www.elespectador.com/$--></p> <div class="ACredit_article ACredit_signDivition ACredit_sign"> <div class="ACredit"> <div class="ACredit-ImageFrame"><img loading="lazy" decoding="async" class="ACredit-Image" src="https:https://www.elespectador.com/https://www.elespectador.com/www.elespectador.comhttps://www.elespectador.com/resizerhttps://www.elespectador.com/kDhqDGRaTMT8fNNVqWekinXaxHc=https://www.elespectador.com/140x140https://www.elespectador.com/filters:quality(60):format(jpeg)https://www.elespectador.com/s3.amazonaws.comhttps://www.elespectador.com/arc-authorshttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/0b81c6fe-0d28-4d93-a58f-9a51b0949423.png" alt="Kevin Stiven Ramírez Quintero" width="58" height="58"https://www.elespectador.com/><https://www.elespectador.com/div></p> <div class="ACredit-Info"> <h3 class="ACredit-Author"><a href="https://www.elespectador.com/autoreshttps://www.elespectador.com/kevin-stiven-ramirez-quinterohttps://www.elespectador.com/">Por Kevin Stiven Ramírez Quintero<https://www.elespectador.com/a><https://www.elespectador.com/h3></p> <div class="ACredit-Hook">Periodista y Podcaster. Adora la crónica, la cultura y hacer periodismo en la calle. 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Luego de varios años intentando su fichaje, el merengue confirmó que contará con el francés por cinco temporadas.","type":"text"},{"_id":"4S3ORKYLFJEF3ELAPZIF4BENWU","additional_properties":{"_id":"7ILT3WWKZZE4BMQUJUKNIPG76M","comments":[]},"content":"<iframe loading="lazy" width="560" height="315" src="https:https://www.elespectador.com/https://www.elespectador.com/www.youtube.comhttps://www.elespectador.com/embedhttps://www.elespectador.com/O387Z6EWwMs?si=LyEf2NnLz3TYCvCg" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen><https://www.elespectador.com/iframe>","type":"raw_html"},{"_id":"EFAWVMZ765G4XIRKSE5JIRZEGE","additional_properties":{"_id":1717435347446,"comments":[],"inline_comments":[]},"content":"¡Fin de la espera! <b>Real Madrid<https://www.elespectador.com/b> anunció en la tarde de este lunes que el francés <b>Kylian Mbappé<https://www.elespectador.com/b> es <b>nuevo jugador del equipo merengue<https://www.elespectador.com/b>, reciente campeón de la Champions League 2024.","type":"text"},{"_id":"PWIB3SDSN5HGZK7CFRCOS6LWOU","additional_properties":{"_id":1717435347447,"comments":[],"inline_comments":[]},"content":"Mbappé firmó un <b>contrato de cinco años<https://www.elespectador.com/b> con Real Madrid y se espera que la presentación del jugador en el estadio <b>Santiago Bernabéu<https://www.elespectador.com/b> sea después de que Francia acabe su participación en la Eurocopa.","type":"text"},{"_id":"BGEE2NVKY5FRJDVNFYTSSVC6Z4","additional_properties":{"_id":1717435347448,"comments":[],"inline_comments":[]},"content":"Esta noticia es histórica, pues el equipo más laureado de Europa arranca <b>una nueva era<https://www.elespectador.com/b> con el fichaje del francés de 25 años. El merengue llevaba años detrás del jugador y hace dos temporadas estuvo a punto de lograrlo, pero Mbappé había renovado con el PSG.","type":"text"},{"_id":"5DF32KATXZDETIHGZSLYEQQRYQ","additional_properties":{"_id":1717439611387,"comments":[],"inline_comments":[]},"content":"“El Real Madrid C. F. y Kylian Mbappé han alcanzado un acuerdo por el que será jugador del Real Madrid las próximas cinco temporadas”, aseguró el club blanco en un comunicado.","type":"text"},{"type":"oembed_response","subtype":"twitter","_id":"OI2DJ75TVRHXPCERS34XVBZJZA","raw_oembed":{"url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797681891065364482","author_name":"Real Madrid C.F.","author_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadrid","html":"</p> <blockquote class="twitter-tweet"> <p lang="pt" dir="ltr">Comunicado oficial: Mbappé.<a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/hashtaghttps://www.elespectador.com/RealMadrid?src=hash&ref_src=twsrc%5Etfw">#RealMadrid<https://www.elespectador.com/a><https://www.elespectador.com/p>— Real Madrid C.F. (@realmadrid) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797681891065364482?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote>n<script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script>nn","width":550,"height":null,"type":"twitter","cache_age":"3153600000","provider_name":"Twitter","provider_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.com","version":"1.0","_id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797681891065364482","additional_properties":{"_id":1717440041426,"comments":[]}},"referent":{"id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797681891065364482","provider":"https:https://www.elespectador.com/https://www.elespectador.com/publish.x.comhttps://www.elespectador.com/oembed?url=","referent_properties":{"additional_properties":{"_id":1717440041426,"comments":[]}},"service":"oembed","type":"twitter"}},{"_id":"WELYVZM6G5HF3MKBBNWDSRPQ2M","additional_properties":{"_id":1717435347450,"comments":[],"inline_comments":[]},"content":"Real Madrid, una implacable “máquina de ganar”, tendrá <b>una de las mejores delanteras del mundo<https://www.elespectador.com/b> con <b>Mbappé, quien se une al brasileño Vinícius Júnior y a Bellingham.<https://www.elespectador.com/b>","type":"text"},{"_id":"VXZ7WI3U3VCHFDHKGOPWIW57GE","additional_properties":{"_id":1717435347451,"comments":[],"inline_comments":[]},"content":"Según la prensa, Mbappé debería cobrar el mayor salario de la historia del club, <b>unos 35 millones de euros <https://www.elespectador.com/b>brutos por temporada, un poco por encima de los sueldos de las grandes estrellas actuales del vestuario, pero muy lejos de los <b>70 millones anuales que recibía en París<https://www.elespectador.com/b>, sin contar las primas.","type":"text"},{"type":"oembed_response","subtype":"twitter","_id":"VR6QTIX7GFHMDBSLE74KR4K4JE","raw_oembed":{"url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/brfootballhttps://www.elespectador.com/statushttps://www.elespectador.com/1797683194705351042","author_name":"Bhttps://www.elespectador.com/R Football","author_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/brfootball","html":"</p> <blockquote class="twitter-tweet"> <p lang="en" dir="ltr">The next chapter of Kylian Mbappé's incredible journey so far: Real Madrid 🤩 <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/245HpWDhHm">pic.twitter.comhttps://www.elespectador.com/245HpWDhHm<https://www.elespectador.com/a><https://www.elespectador.com/p>— Bhttps://www.elespectador.com/R Football (@brfootball) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/brfootballhttps://www.elespectador.com/statushttps://www.elespectador.com/1797683194705351042?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote>n<script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script>nn","width":550,"height":null,"type":"twitter","cache_age":"3153600000","provider_name":"Twitter","provider_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.com","version":"1.0","_id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/brfootballhttps://www.elespectador.com/statushttps://www.elespectador.com/1797683194705351042","additional_properties":{"_id":1717440041429,"comments":[]}},"referent":{"id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/brfootballhttps://www.elespectador.com/statushttps://www.elespectador.com/1797683194705351042","provider":"https:https://www.elespectador.com/https://www.elespectador.com/publish.x.comhttps://www.elespectador.com/oembed?url=","referent_properties":{"additional_properties":{"_id":1717440041429,"comments":[]}},"service":"oembed","type":"twitter"}},{"_id":"JBGZGKJSQBGBXIIURCOUCUZHPE","additional_properties":{"_id":1717439865356,"comments":[],"inline_comments":[]},"content":"Los campeones de Europa refuerzan su plantel con “una estrella mundial, que hizo su mejor temporada con el PSG (44 goles) y fue el máximo goleador de los últimos seis campeonatos franceses”, se congratuló el club ‘merengue’ en su página web.","type":"text"},{"_id":"U62XHJ33HNCQNJPGDS5CSTKWBU","additional_properties":{"_id":1717439865357,"comments":[],"inline_comments":[]},"content":"Libre de fichar donde quisiera desde el anuncio de su salida del París SG, donde finaliza su contrato el 30 de junio, el capitán de la selección francesa abre un nuevo capítulo en su joven carrera a sus 25 años.","type":"text"},{"_id":"Q73KYFG5TBHLZCHODE5BWKMXYY","additional_properties":{"_id":1717439865358,"comments":[],"inline_comments":[]},"content":"Deja la capital después de siete temporadas en el club y con la condición de máximo goleador de la historia del PSG (256 goles en 308 partidos en todas las competiciones), pero con un legado que se ha visto manchado por un último tramo final tormentoso en su relación con su afición, entrenadores y dirección del club.","type":"text"},{"type":"oembed_response","subtype":"twitter","_id":"QDGVND6YSNB2DMQOJODSCVMRBY","raw_oembed":{"url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/KMbappehttps://www.elespectador.com/statushttps://www.elespectador.com/1797686480246313330","author_name":"Kylian Mbappé","author_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/KMbappe","html":"</p> <blockquote class="twitter-tweet"> <p lang="es" dir="ltr">Un sueño hecho realidad. <br />Muy feliz y orgulloso de formar parte del club de mis sueños <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadrid?ref_src=twsrc%5Etfw">@realmadrid<https://www.elespectador.com/a> Es imposible explicar lo feliz y emocionado que me siento en este momento. Estoy impaciente por veros, Madridistas, y gracias por vuestro increíble apoyo. <br />¡Hala Madrid! 🤍🤍🤍 <https://www.elespectador.com/p></p> <p>A… <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/YTumusAXT6">pic.twitter.comhttps://www.elespectador.com/YTumusAXT6<https://www.elespectador.com/a><https://www.elespectador.com/p>— Kylian Mbappé (@KMbappe) <a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/KMbappehttps://www.elespectador.com/statushttps://www.elespectador.com/1797686480246313330?ref_src=twsrc%5Etfw">June 3, 2024<https://www.elespectador.com/a><https://www.elespectador.com/blockquote>n<script async src="https:https://www.elespectador.com/https://www.elespectador.com/platform.twitter.comhttps://www.elespectador.com/widgets.js" charset="utf-8"><https://www.elespectador.com/script>nn","width":550,"height":null,"type":"twitter","cache_age":"3153600000","provider_name":"Twitter","provider_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.com","version":"1.0","_id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/KMbappehttps://www.elespectador.com/statushttps://www.elespectador.com/1797686480246313330","additional_properties":{"_id":1717440041433,"comments":[]}},"referent":{"id":"https:https://www.elespectador.com/https://www.elespectador.com/x.comhttps://www.elespectador.com/KMbappehttps://www.elespectador.com/statushttps://www.elespectador.com/1797686480246313330","provider":"https:https://www.elespectador.com/https://www.elespectador.com/publish.x.comhttps://www.elespectador.com/oembed?url=","referent_properties":{"additional_properties":{"_id":1717440041433,"comments":[]}},"service":"oembed","type":"twitter"}},{"_id":"RJSNXW6SPZF7NGGTSLEDXYRDNE","additional_properties":{"_id":1717439865360,"comments":[],"inline_comments":[]},"content":"Elegido cinco veces consecutivas mejor jugador de la liga francesa, campeón del mundo de 2018, reinó en el campeonato de su país pero sin lograr realizar “su sueño”: ofrecer al PSG su primera Champions.","type":"text"},{"_id":"24VW6BOX3BDT7HLEWW3I3ROYBQ","additional_properties":{"_id":1717439865361,"comments":[],"inline_comments":[]},"content":"El Real Madrid, huérfano de un goleador de talla mundial desde las marchas de Cristiano Ronaldo y Karim Benzema, lo espera con ansias para que lidere el equipo.","type":"text"},{"_id":"Q62DJV5U5BA5JASLWZ3TATBCTU","additional_properties":{"_id":1717439865362,"comments":[],"inline_comments":[]},"content":"Mbappé, que reitera repetidamente su deseo de hacer “historia” en el fútbol, estará en el lugar adecuado para satisfacer su sed de trofeos.","type":"text"},{"_id":"YNKP23ITORBIPKFA3HLXJNX4VI","additional_properties":{"_id":1717439865363,"comments":[],"inline_comments":[]},"content":"Formará en Madrid junto al inglés Jude Bellingham y el brasileño Vinicius Junior, conformando un nuevo tridente capaz de sacudir Europa, bajo el mando del técnico italiano Carlo Ancelotti.","type":"text"},{"type":"oembed_response","subtype":"twitter","_id":"TOGK4GVEQBC5HIFLM5JOBTYJU4","raw_oembed":{"url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadridhttps://www.elespectador.com/statushttps://www.elespectador.com/1797688946459090994","author_name":"Real Madrid C.F.","author_url":"https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/realmadrid","html":"</p> <blockquote class="twitter-tweet"> <p lang="qme" dir="ltr"><a href="https:https://www.elespectador.com/https://www.elespectador.com/twitter.comhttps://www.elespectador.com/hashtaghttps://www.elespectador.com/WelcomeMbapp%C3%A9?src=hash&ref_src=twsrc%5Etfw">#WelcomeMbappé<https://www.elespectador.com/a> <a href="https:https://www.elespectador.com/https://www.elespectador.com/t.cohttps://www.elespectador.com/kAhxdEjnLA">pic.twitter.comhttps://www.elespectador.com/kAhxdEjnLA<https://www.elespectador.com/a><https://www.elespectador.com/p>— Real Madrid C.F. 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hay una mascota enferma en casa no solo se debe cuidar la afección médica, sino seguir alimentando correctamente a los animales de compañía.  Así que se debe tener en cuenta no solo los nutrientes que cuidan la salud del peludo enfermo, sino que no tengan ningún ingrediente de baja calidad que pueda generar efectos secundarios indeseados a largo plazo, Además tener en cuenta la necesidad de estimular el apetito, especialmente en pacientes que tengan muy comprometida su salud, y es la única que lo tiene, por eso es tan valiosa.  Por eso al mercado ha llegado una marca como Disugual su enfoque es dar una dieta balanceada con ingredientes de alta calidad, al mismo tiempo que guste y cuide la patología."},{"_id":"MHXQCH7DSVGELAOALW2VYMBLA4","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Este producto de origen italiano espera atender un sector que busque alimentar a su perro o gato con nutrientes de alta calidad además de completos y balanceados, al mismo tiempo que se recupera de una patología."},{"_id":"X4PF2GES4VFNLPK2LSJD7QSHTI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Disugual Es un alimento que se vende bajo prescripción médica y se presenta en dieta húmeda, gracias a esto presentación es ideal desde el inicio en el tratamiento de una mascota enferma y decaída asegurando también hidratación."},{"_id":"WRLILFFPBVFERNEXXEXDX2LWNI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“En estos pacientes en los que ya hay de base una patología y que reciben un alimento normal, pueden aumentar la rapidez del avance de la enfermedad. La intención es que desde la dieta se empiece a cuidar los niveles de ciertos nutrientes concretos que se determinan en base a la fisiopatología de cada enfermedad”, afirma la experta en salud veterinaria."},{"_id":"2WXRBPKJLRG4DJ5LORECG5LTUM","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La marca puede tratar patologías intestinales, de alergias nutricionales, sobrepeso, diabetes, cálculos urinarios de estruvita, o apoyar a cualquier paciente convaleciente entre otras.  Según Andrea Botero Acosta, Médico veterinario y directora del área técnica de la compañía, esta marca es completa y balanceada, tiene todos los nutrientes, minerales, vitaminas como cualquier otro producto de la empresa, pero que adicionalmente se ocupa de las necesidades nutricionales que puede requerir un animal doméstico en estas condiciones médicas."},{"_id":"BDFSZEV6MNAKXD4TRTNYOTATLA","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Muchos podrían pensar que Disugual actúa como un complemento al alimento normal de cualquier animal de compañía. Sin embargo, lo cierto es que es un producto que realmente lo sustituye. Es vendido en latas y se espera que la dosis recomendada por el veterinario se consuma en el menor tiempo posible, para así evitar la caducidad precoz de sus componentes."},{"_id":"QO3GPYTYZVG7LOPPRHSJ5EEXMI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La Dra. Botero manifiesta que este alimento enlatado pretende solucionar problemas clínicos o en el peor de los casos mejorar la vida de perros y gatos con enfermedades irreversibles como una insuficiencia renal. El objetivo del producto es ralentizar el avance del inconveniente médico y asegurar más y mejores años de vida para el animal."},{"_id":"ZG5EZ7X5BFASRA7FPLQZUNS7OU","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“Hay diferentes tipos de patologías, unas son de término agudo y de término crónico. Puede que cada perro o gato permanezcan un tiempo con la prescripción, y después vuelvan a la dieta normal. Pero hay casos en los que la prescripción es de por vida”, afirma la directora."},{"_id":"BO5W5WYPIFAR7GXEKNO4LNWNBI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"De acuerdo con la vocera, Disugual atiende esa necesidad descuidada, como si se tratara de una persona enferma, de que el tutor de un animal doméstico en estas condiciones no solo se debe ocupar de tratar su patología, sino también de que siga alimentándolo correctamente. “La calidad de ingredientes debe ser igual de importante que cuando hablamos de un alimento tradicional”, dice."},{"_id":"4365J3TA6JC63GQPW6BPCWSB4A","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Este producto ofrece proteínas de codorniz, conejo, pato, pavo, salmón, trucha, pescado blanco, carne, pollo.   Tiene un control importante en la cantidad de carbohidratos, y cuando están presentes, son seleccionados y todas las fórmulas incluyen mayor inversión en proteínas de origen animal.  Esto sorprende ya que “El otro punto clave de esta marca es su precio. Es muy accesible al mercado colombiano con un costo de $19.900 por una lata de 400 gramos”, asegura."},{"_id":"E56NGDBIUVGDDDFHFKHGNKTQCE","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Otra de las características únicas de Disugual en Colombia, es que ejemplo para una misma enfermedad brinda diferentes opciones de proteína. Por ejemplo, un perro con diarrea puede escoger entre pollo, carne o trucha y eso le brinda campo de acción en términos de palatabilidad (un concepto utilizado en la veterinaria para referirse a los sabores que puede percibir un animal), puede el propietario elegir consintiendo su perro y adicional puede ser la solución en casos de manejo de otras patologías que pueden cursar al mismo tiempo y en el mismo paciente, ejemplo el paciente con diarrea y una alergia nutricional."},{"_id":"TBRD7OHNH5H7NLG3GHZ3GI7Y2A","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Este alimento de dieta húmeda es recetado por un médico, es decir, sus horarios y porciones van a depender de la afección del perro o gato, su edad, el estado de la complicación médica y se revisa periódicamente cada uno de estos aspectos para asegurar el éxito de la prescripción médica."},{"_id":"K63NJYA335GOHL5ZVK7ZU4C764","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Para pacientes con inconvenientes renales, Disugual ofrece las proteínas de res en caninos y pavo y pescado blanco en gatos. Esto resulta en un diferencial, según la veterinaria, porque, precisamente en estos casos crónicos, los animales se resisten a comer porque son dietas poco palatables y eso significa que no tiene mucho sabor para motivar su consumo. “Esa fue la conclusión a la que llegamos en la compañía para buscar este producto”."},{"_id":"HLEJTCSHZVE6JH4VFQR4BWX654","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La Dra. Botero recomienda que, si queda producto en el recipiente, este se debe refrigerar a una temperatura promedio de 4 grados centígrados y de manera hermética. Sin embargo, cada lata debe ser consumida en su totalidad, idealmente en menos de 48 horas."},{"_id":"HCDP2S5IWJAL3FLMYPHDDFEFTA","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“Por muy bueno que sea un alimento, si no se maneja bien sus efectos no serán los esperados. Por ejemplo, el primer fallo se da cuando no se revisa bien la ración. Esta se establece con base en el peso de la mascota. 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Sin embargo, el valor nutricional e ingredientes pueden representar mejores resultados a largo plazo."},{"owner":{"sponsored":false,"id":"elespectador"},"copyright":"El Espectador","address":{"region":""},"syndication":{},"auth":{"1":"bce8cf251c41c4154b9b2c592080fb8dc3f7246edd43677c34fc5fa43c7ee83e"},"caption":"Esta variedad de proteínas en la marca representan también una oportunidad para elegir la que más nos llame la atención, consentir a nuestra mascota y dentro de Evolve tenemos la oportunidad desde cachorros de poder otorgar esta variedad de opciones.","source":{"system":"photo center","edit_url":"","additional_properties":{"editor":"photo center"}},"taxonomy":{"associated_tasks":[]},"type":"image","version":"0.10.9","url":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","licensable":false,"alt_text":"Esta variedad de proteínas en la marca representan también una oportunidad para elegir la que más nos llame la atención, consentir a nuestra mascota y dentro de Evolve tenemos la oportunidad desde cachorros de poder otorgar esta variedad de opciones.","credits":{"affiliation":[],"by":[{"name":"Cortesía","type":"author","byline":"Cortesía"}]},"subtitle":"Esta variedad de proteínas en la marca representan también una oportunidad para elegir la que más nos llame la atención, consentir a nuestra mascota y dentro de Evolve tenemos la oportunidad desde cachorros de poder otorgar esta variedad de opciones.","width":451,"country_name":"Colombia","_id":"GZV5LE5NVNHELMD2JC3ZEVE7TQ","additional_properties":{"fullSizeResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/bOXYU3S0RaDrfykexepnDHTyPZ8=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","owner":"cperico@elespectador.com","comments":[],"keywords":["veterinario"],"proxyUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/bOXYU3S0RaDrfykexepnDHTyPZ8=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","originalUrl":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","published":true,"resizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/bOXYU3S0RaDrfykexepnDHTyPZ8=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","ingestionMethod":"manual","thumbnailResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/g0NU0ezGjeSD3-vdwCVpyZYVAxE=https://www.elespectador.com/300x0https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/GZV5LE5NVNHELMD2JC3ZEVE7TQ.jpg","version":0,"countryId":48,"originalName":"Imagen1.jpg","mime_type":"imagehttps://www.elespectador.com/jpeg","restricted":false,"template_id":595,"galleries":[],"_id":"MFPODW3YF5AW3GG6GHY4OFNQWA"},"created_date":"2024-05-29T21:46:56Z","last_updated_date":"2024-05-29T21:46:56Z","height":300,"image_type":"photograph"},{"_id":"XIYTGURIOZBOFMLUBXPLGFGIMU","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La publicidad de las marcas, el sabor del producto y el costo son los elementos tenidos en cuenta a la hora de encontrar el alimento ideal para una mascota. Sin embargo, deben sumarse el valor nutricional e ingredientes, los cuales determinan los resultados de una buena nutrición a corto y largo plazo."},{"_id":"CXEBXJICWRDUROXJUHOC4UK4OU","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"El alma del producto recae en los ingredientes, estos deben ser de alta calidad y equilibrados para asegurar un crecimiento o mantenimiento correcto, acordes con la edad y tamaño de raza, sin olvidar todos los beneficios extra que brindan estos ingredientes si son realmente de alta calidad."},{"_id":"XGOZEN77GRELFEMFJMDJ4J3W24","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Andrea Botero Acosta, Médica veterinaria y directora del área técnica de Iconopet, dialogó con <b>El Espectador<https://www.elespectador.com/b> sobre temas de nutrición natural y como marcas como EVOLVE eran necesarias en el mercado"},{"_id":"5VCS53634NES3PIOHDBOEQ437U","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“Si el perro y el gato están sanos, es el momento de tomar una buena decisión, porque no han desarrollado ningún problema y la nutrición sí puede hacer el aporte para prevenir complicaciones a largo plazo”, afirma."},{"_id":"6QYCKBSE45EXXI3EFVNTZM3ZCY","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La nutrición debe ser el tema y decisión más importante para el tutor cuando llega la hora de pensar en su mascota. Esta decisión de los padres de mascotas influye directamente y de inmediato en la preservación de los órganos, el tiempo de vida, el envejecimiento y la prevención de daños a la salud en su mascota, indica Andrea Botero Acosta, directora del área técnica de la compañía."},{"_id":"7KJTXWKQ2BAURKH4ZCO7V6OK4M","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"El enfoque de las marcas transparentes es su soporte en los ingredientes, ya que al ser de calidad, ofrecen proteínas magras como primer y más importante ingrediente, como vegetales, frutas, eliminan aditivos químicos, sin maíz, ni trigo, ni soya; enfocados a formar un equilibrio nutricional ideal para que perros y gatos puedan recibir aporte nutricional óptimo, por eso la primera recomendación es revisar y comparar ingredientes."},{"_id":"IPOKOD75IFHPDHIB45QL5N3GOU","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“La calidad debe ser integral, a veces se consideran los detalles por separado ejemplo de esto es el caso de utilizar dietas con carne cruda o dietas preparadas en casa que son sin aditivos químicos y claro es posible les dejen muy buenos nutrientes, pero no en todos los casos realmente se puede asegurar y saber que se logra dar una dieta completa y balanceada siendo un punto crítico. En Evolve, igual se maneja una dieta natural, ya que no tiene aditivos químicos, pero si asegura al cliente y animal el perfil nutricional completo y balanceado establecido por la AAFCO para perros o gatos respectivamente”, comenta la directora."},{"_id":"KHOKGJUQGNHT3NYEC23IEIQEWE","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La Asociación Estadounidense de funcionarios de Control de Alimentos (AAFCO por sus siglas en inglés) es una organización con reconocimiento internacional que define los niveles de seguridad y calidad de los alimentos para las mascotas."},{"_id":"COSA6ER4TVADXHAVZSQZ6NAJ6A","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Evolve es un alimento enfocado a prevenir y cuidar la salud de una mascota, donde la nutrición sí podría evitar complicaciones futuras. “Adicional se da manejo teniendo en cuenta etapas fisiológicas (edades), o en algunos casos condiciones que necesitan cambios nutricionales, todo enfocado en la nutrición como pilar de medicina preventiva. Por ejemplo, si el perrito o gato están castrados y se evidencia la tendencia al sobrepeso, merece considerarse una diferencia nutricional”, señala la Dra. Botero."},{"_id":"7JYWX5ISTBEIBMBX7YQWEIO6AY","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Según Kantar Ibope Media, en 2022 en Colombia, el 28 % de los dueños de mascotas gastó en promedio desde $190.000 hasta $374.000, a lo largo de un mes. https://www.elespectador.com/ Cortesía: Iconopet"},{"_id":"BDM7JYE3OJEKROYTKEXOK3YYYY","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La Dra. Andrea Botero también sostiene que la palatabilidad, concepto que utilizan en las veterinarias para referirse a la aceptación del alimento o qué tanto le gusta al perro o al gato, se pondera en muchos casos por encima de otros ítems importantes como el valor nutricional de los productos, y a veces por eso los clientes no se toman el tiempo necesario para tomar una buena decisión."},{"_id":"TTQY32W5ENA7TAGTZE5WMI5ZJQ","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“Frente a esta situación, con Evolve tienen el respaldo de ambos puntos, ya que la palatabilidad y la calidad son importantes; Evolve ofrece proteína real, que puede ser de carne, pollo, cordero, salmón, pavo, pato, pescado oceánico. Siendo determinante en su alta aceptación por parte de la mascota, sin basarse en saborizantes químicos, y sin descuidar calidad de ingredientes, lo cual tiene un impacto real a nivel nutricional”, explica."},{"_id":"3VFH2GFWPZBQLKKLKYAW3B5D7Y","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Adicional esta variedad de proteínas en la marca representan también una oportunidad para elegir la que más nos llame la atención, consentir a nuestra mascota y dentro de Evolve tenemos la oportunidad desde cachorros de poder otorgar esta variedad de opciones."},{"_id":"6HOAXEY665GUDM6IUXWWY4AGOM","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"“La marca tiene su producto puntual para cachorros y gatitos y viejitos, con unas características muy valiosas. Pero debemos recordar que dentro de la marca existen fórmulas ALL LIFE STAGES, significa que los alimentos con esta indicación se pueden empezar a manejar desde cachorros; con un manejo de ración especial cumplen los requerimientos de crecimiento, y luego de adulto, el mismo alimento, se modifica en ración para el mantenimiento con el mismo producto. Estas opciones incluyen proteínas variadas como Salmon, Pavo, Cordero, Carne que se podrían utilizar desde cachorros”, dice la experta. Esto le evita a los usuarios y consumidores tener que cambiar de referencia cuando el perro o gato pasa de una edad a otra, puede beneficiar manejos si en el hogar conviven adultos y cachorros, o se presentan situaciones médicas donde el cambio de alimento puede ser riesgoso para la mascota."},{"_id":"5GDGTX2RJRC3DAOIKFWE5A4IE4","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Adicional en caninos, todas las opciones para alimentar cachorros en la marca Evolve manejan detalladamente y diferente la nutrición de razas pequeñas, medianas, grandes y gigantes. Por eso, la Dra. Botero recomienda en cachorros, pesar máximo cada dos semanas y así ir modificando la ración. “En Evolve se manejan las condiciones nutricionales diferentes entre tamaños de razas porque previene que los cachorros desarrollen problemas ortopédicos. La intención no es caer en un exceso, pero tampoco en un déficit”."},{"_id":"GOUHMRRDHBDDNCU27ESNJ6AJ2I","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La experta también señala que los horarios y cantidades de veces que come una mascota al día es una elección personal de su tutor y médico de cabecera, pero sugiere manejar mínimo 2 raciones al día para evitar sobrecargas gástricas, y si deciden más raciones al día o ad libitum (a voluntad), es decir, cuando se deja la comida servida todo el día, se maneje la dosificación recomendada."},{"_id":"NOCSCRZUTVHGBM6VGZTY34R2TI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Iconopet es una importadora y distribuidora de alimentos para mascotas. Desde 2016 trae productos de varias partes del mundo, y de Estados Unidos llega Evolve, marca ya con reconocimiento en el mercado colombiano en el segmento de alimentos para animales domésticos."}],"subheadlines":{"basic":"Contenido patrocinado por Iconopet"},"description":"PATROCINADO | El prestigio de la marca, el sabor del producto y el costo son los...","language":"","source":{"system":"composer","name":"elespectador","source_type":"staff"},"taxonomy":{"primary_site":{"path":"https://www.elespectador.com/contenido-patrocinado","parent_id":"https://www.elespectador.com/","name":"Contenido patrocinado","description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","_id":"https://www.elespectador.com/contenido-patrocinado","additional_properties":{"original":{"parent":{"default":"https://www.elespectador.com/","trendNavComplete":null,"footerRedesign":"https://www.elespectador.com/","BurgerMenuV2":null,"BurgerMenu":null,"searcherNavBar":"https://www.elespectador.com/","treeCallBySection":"https://www.elespectador.com/","burgerMenuRedesign":"https://www.elespectador.com/","mainNavRedesign":null},"site":{"pagebuilder_path_for_native_apps":null,"site_url":"https://www.elespectador.com/contenido-patrocinado","site_keywords":"Publicidad, publicidad impresa, publicidad digital, publicidad mediática, publicidad medios, pauta digital, pauta impresa, contenido comercial, publirreportajes, contenido patrocinado, contenido publicitario","site_about":null,"site_description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","site_title":"Contenidos patrocinados: contenido comercial y publicitario","site_tagline":null},"navigation":{"nav_title":null},"_admin":{"alias_ids":["https://www.elespectador.com/contenido-patrocinado"]},"inactive":false,"node_type":"section","social":{"twitter":null,"rss":null,"facebook":null,"instagram":null},"site_topper":{"site_logo_image":null},"name":"Contenido patrocinado","_id":"https://www.elespectador.com/contenido-patrocinado","ancestors":{"default":[],"trendNavComplete":[],"footerRedesign":[],"BurgerMenuV2":[],"BurgerMenu":[],"searcherNavBar":[],"treeCallBySection":["https://www.elespectador.com/"],"burgerMenuRedesign":["https://www.elespectador.com/"],"mainNavRedesign":[]},"order":{"default":1004,"footerRedesign":1029,"searcherNavBar":1032,"treeCallBySection":1069,"burgerMenuRedesign":1044}}},"type":"site","version":"0.5.8"},"sites":[{"path":"https://www.elespectador.com/contenido-patrocinado","parent_id":"https://www.elespectador.com/","name":"Contenido patrocinado","description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","_id":"https://www.elespectador.com/contenido-patrocinado","additional_properties":{"original":{"parent":{"default":"https://www.elespectador.com/","trendNavComplete":null,"footerRedesign":"https://www.elespectador.com/","BurgerMenuV2":null,"BurgerMenu":null,"searcherNavBar":"https://www.elespectador.com/","treeCallBySection":"https://www.elespectador.com/","burgerMenuRedesign":"https://www.elespectador.com/","mainNavRedesign":null},"site":{"pagebuilder_path_for_native_apps":null,"site_url":"https://www.elespectador.com/contenido-patrocinado","site_keywords":"Publicidad, publicidad impresa, publicidad digital, publicidad mediática, publicidad medios, pauta digital, pauta impresa, contenido comercial, publirreportajes, contenido patrocinado, contenido publicitario","site_about":null,"site_description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","site_title":"Contenidos patrocinados: contenido comercial y publicitario","site_tagline":null},"navigation":{"nav_title":null},"_admin":{"alias_ids":["https://www.elespectador.com/contenido-patrocinado"]},"inactive":false,"node_type":"section","social":{"twitter":null,"rss":null,"facebook":null,"instagram":null},"site_topper":{"site_logo_image":null},"name":"Contenido patrocinado","_id":"https://www.elespectador.com/contenido-patrocinado","ancestors":{"default":[],"trendNavComplete":[],"footerRedesign":[],"BurgerMenuV2":[],"BurgerMenu":[],"searcherNavBar":[],"treeCallBySection":["https://www.elespectador.com/"],"burgerMenuRedesign":["https://www.elespectador.com/"],"mainNavRedesign":[]},"order":{"default":1004,"footerRedesign":1029,"searcherNavBar":1032,"treeCallBySection":1069,"burgerMenuRedesign":1044}}},"type":"site","version":"0.5.8"},{"path":"https://www.elespectador.com/colombia","parent_id":"https://www.elespectador.com/","name":"Colombia","description":"Lea aquí las principales y últimas noticias de Colombia. 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Entre sus servicios se encuentra la gestión de información de los estudiantes, generación de boletines, facturas, entre otros. Hoy su desarrollo está presente en instituciones de países como <b>Colombia, México, y España<https://www.elespectador.com/b>."},{"_id":"4OI7QL6XIJEWJLGUITFFEVDYQI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La empresa, que inició su operación en Bogotá en 2004 de la mano de los hermanos Santiago y Juan Sebastián Cortés, ofrece un servicio cada vez más solicitado por las instituciones educativas alrededor del globo, caracterizado por la <b>eficiencia y pronta respuesta a sus usuarios.<https://www.elespectador.com/b> Además, sobresale su principio de responsabilidad social, con el que ayudan a colegios que no tienen recursos para contratar sistemas robustos, ofreciendo el suyo sin costo y a perpetuidad."},{"_id":"ZZNXX26B6RCKRB6USZFFYRME2Q","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Juan Sebastián Cortés es el gerente general de Phidias. En diálogo con El Espectador, habló sobre el desarrollo de la empresa, los <b>beneficios que ofrecen a sus usuarios<https://www.elespectador.com/b> y el diferencial que los llevó a trabajar con colegios de todo el mundo."},{"_id":"RFSQ6JTKWREPJDKG6QPWW5DCQU","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿Cómo ha sido la evolución de la empresa en estas dos décadas de trabajo?<https://www.elespectador.com/b>"},{"_id":"WOUTZGJYMNECJESHGY65C54ZDQ","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Mi hermano, Santiago Cortés y yo fundamos la empresa en 2004, alrededor de un desarrollo que él hizo mientras estudiaba ingeniería de sistemas. Era algo novedoso y permitía crear páginas web o intranets, de forma rápida, sin tener que programar en HTML. Con ese administrador de contenido nos lanzamos y empezamos a ofrecer este servicio a la medida de las empresas de cualquier sector. Uno de nuestros primeros clientes fue el Colegio Newman, en Cajicá. Les desarrollamos la página y fue bien recibida. Nos pidieron que les ayudáramos a resolver necesidades específicas, como que los papás pudieran consultar facturas y ahí nos dimos cuenta de que la mayoría de los colegios no contaban con soluciones en gestión de la información con aplicaciones web."},{"_id":"M3PSSMU3V5D7ZKC2KMISJDBTMY","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Al año de crear Phidias decidimos dedicarnos a atender colegios y desde entonces la dinámica ha sido la misma: escuchar a los colegios, identificar sus necesidades y resolverlas mediante el desarrollo de aplicaciones web. Hemos crecido gradualmente, no solo en clientes, también en funcionalidades y en equipo de trabajo."},{"owner":{"sponsored":false,"id":"elespectador"},"copyright":"El Espectador","address":{"region":""},"syndication":{},"auth":{"1":"7b0acc7e9d776205473c7e0b5bb05a6af5b228080ab074e19f340fa6496dbfbc"},"caption":"Phidias: 20 años ofreciendo soluciones en gestión de información a colegios","source":{"system":"photo center","edit_url":"","additional_properties":{"editor":"photo center"}},"taxonomy":{"associated_tasks":[]},"type":"image","version":"0.10.9","url":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","licensable":false,"alt_text":"Phidias: 20 años ofreciendo soluciones en gestión de información a colegios","credits":{"affiliation":[],"by":[{"name":"Cortesía Phidias","type":"author","byline":"Cortesía Phidias"}]},"subtitle":"Phidias: 20 años ofreciendo soluciones en gestión de información a colegios","width":984,"country_name":"Colombia","_id":"XXIGZILHABC7RC24DMK4XLGALU","additional_properties":{"fullSizeResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/6GxNErNDHBihbQxscKT_dbYEdKc=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","owner":"nefernandez@elespectador.com","comments":[],"keywords":["autos"],"proxyUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/6GxNErNDHBihbQxscKT_dbYEdKc=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","originalUrl":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","published":true,"resizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/6GxNErNDHBihbQxscKT_dbYEdKc=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","ingestionMethod":"manual","thumbnailResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/loDBZ1SUBT5QKjB_xXI20_74DLw=https://www.elespectador.com/300x0https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/XXIGZILHABC7RC24DMK4XLGALU.jpg","version":0,"countryId":48,"originalName":"PHIDIAS 2.jpg","mime_type":"imagehttps://www.elespectador.com/jpeg","restricted":false,"template_id":595,"galleries":[],"_id":"4753QQEYWFFBDLRFPZFBLHNVEM"},"created_date":"2024-05-24T23:42:15Z","last_updated_date":"2024-05-24T23:42:15Z","height":656,"image_type":"photograph"},{"_id":"V52Y6DAXWJFJNCEYR4CG2IVPXM","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿Por qué los colegios eligen sus servicios?<https://www.elespectador.com/b>"},{"_id":"RRM4AU3VLNEWBDTYDUMFNPCX6A","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Básicamente por dos razones. Primero, la capacidad del sistema para adaptarse a las necesidades particulares de cada colegio. Antes usaban soluciones que no estaban desarrolladas para funcionar con internet y eran sistemas muy rígidos, unos para facturas, otros para notas, otros para boletines… una de las razones por la que escogen Phidias, es por esa capacidad de integración y la facilidad de adaptarlo a la forma de trabajar del colegio."},{"_id":"5EO5N3CCZFCPLAC6YO37CYCXYA","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La segunda razón es el servicio y la consultoría que le damos a los colegios. Entendimos que solo el sistema no iba a resolver necesidades, ya que el colegio requería acompañamiento constante y quien configure el sistema, analice las necesidades y las resuelva. Entonces ofrecemos un servicio cercano con un equipo de expertos siempre disponibles a través de videoconferencias, reuniones presenciales o por chat para trabajar de cerca con los colegios."},{"_id":"FBZVCP3T5FGIBMX2VFNY3TOSOA","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿Qué servicios ofrecen a los colegios?<https://www.elespectador.com/b>"},{"_id":"45VZJRSELNFDLI2VJ54MUDZRP4","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"El sistema es un SIS ( Student Information System), que gestiona la información del alumno. Incluye toda la gestión académica administrativa, matriculas, generación de certificados y registro de notas, entre otros. Hay un módulo de gestión financiera para que el colegio produzca facturas y se envíen automáticamente a la Dian en Colombia, sin intermediarios. Hay otro de comunicación que acerca a los usuarios de la comunidad, donde un profesor puede enviar mensajes a los padres de familia, un estudiante puede escribirle al director del grupo… el módulo es seguro, respetuoso de los datos personales y esos mensajes pueden enviarse por mensaje de texto o como notificación al celular. Hay otros servicios complementarios como la gestión de extraescolares o admisiones, en fin, la idea es tener toda la información del alumno en el mismo sitio."},{"_id":"6ET4T4RBPZHCNA73HESWDPP5PI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿Con cuántos trabajadores empezaron y cuál es el tamaño de su planta actual?<https://www.elespectador.com/b>"},{"_id":"MERXXQHTSFDFNODEZHHY6YQLRA","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Empezamos mi hermano y yo. Él se encargaba de la programación, diseño y desarrollo del sistema. Yo me encargaba de la gestión y soporte de clientes. Hoy tenemos un equipo de unas 70 personas, la gran mayoría en Colombia."},{"_id":"33IEEGTMFRGMXMLOZJ5IGZJWSQ","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿En qué países tienen presencia?<https://www.elespectador.com/b>"},{"_id":"7CFOM5TXHJF3NBYBM4M4O55F7E","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"La capacidad de nuestro sistema para adaptarse nos permite trabajar con colegios internacionales, y responder a las regulaciones de sus países de origen. Así, trabajamos con colegios suizos, alemanes, franceses. Tenemos inclusive un colegio en Japón, en Georgia, en Chile, entre otros. Nuestros clientes están en 13 países, la mayoría están en Colombia. Desde hace 14 años tenemos una sucursal en Madrid, desde donde atendemos colegios de Europa y Asia."},{"_id":"VZLBUWRYAVCH3NW3KRSCWHDR7Y","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>¿De qué forma aseguran una pronta respuesta y el servicio técnico a sus clientes?<https://www.elespectador.com/b>"},{"_id":"7MDKZXLTCZDDLB2WBZ2MCGIJYY","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Construimos un equipo de trabajo de expertos, consultores, que atienden siempre al mismo grupo de colegios, para que haya continuidad en el servicio y garantizar siempre el soporte. Se hace por medio de correo electrónico, chat, WhatsApp y videoconferencias. El equipo está disponible de lunes a viernes en jornada amplia. Tenemos un sistema de ayuda en línea, con videos, artículos que están disponibles todo el tiempo. La gran mayoría de nuestro equipo trabaja en soporte a los clientes. Demás toda la infraestructura está soportada en Amazon Web Service lo que nos ayuda a garantizar que el servicio esté siempre disponible."},{"_id":"D4V3MLHOYRGKVICZ5EZYLY7V3I","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"<b>Mencione algunos ejemplos de colegios que han confiado en Phidias<https://www.elespectador.com/b>"},{"_id":"F655OYDTINF6FEBZMLJACQ4CBI","additional_properties":{"inline_comments":[],"comments":[]},"type":"text","content":"Más de 350 colegios usan Phidias. Destacamos al Colegio Newman, con el que empezamos a trabajar hace 20 años y que nos ha apoyado de forma crucial, también al Colegio San Carlos de Bogotá, el Colegio Richmond, el Colegio Campoalegre, entre otros. Internacionalmente están, por ejemplo, el Colegio Estudio en Madrid, los colegios alemanes de Toulouse, de Bruselas, Lisboa, Madrid, Valencia y Barcelona."}],"subheadlines":{"basic":"Contenido patrocinado por Phidias "},"description":"PATROCINADO | Hoy la empresa trabaja con instituciones en Colombia, México, Espa...","language":"","source":{"system":"composer","name":"elespectador","source_type":"staff"},"taxonomy":{"primary_site":{"path":"https://www.elespectador.com/contenido-patrocinado","parent_id":"https://www.elespectador.com/","name":"Contenido patrocinado","description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","_id":"https://www.elespectador.com/contenido-patrocinado","additional_properties":{"original":{"parent":{"default":"https://www.elespectador.com/","trendNavComplete":null,"footerRedesign":"https://www.elespectador.com/","BurgerMenuV2":null,"BurgerMenu":null,"searcherNavBar":"https://www.elespectador.com/","treeCallBySection":"https://www.elespectador.com/","burgerMenuRedesign":"https://www.elespectador.com/","mainNavRedesign":null},"site":{"pagebuilder_path_for_native_apps":null,"site_url":"https://www.elespectador.com/contenido-patrocinado","site_keywords":"Publicidad, publicidad impresa, publicidad digital, publicidad mediática, publicidad medios, pauta digital, pauta impresa, contenido comercial, publirreportajes, contenido patrocinado, contenido publicitario","site_about":null,"site_description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","site_title":"Contenidos patrocinados: contenido comercial y publicitario","site_tagline":null},"navigation":{"nav_title":null},"_admin":{"alias_ids":["https://www.elespectador.com/contenido-patrocinado"]},"inactive":false,"node_type":"section","social":{"twitter":null,"rss":null,"facebook":null,"instagram":null},"site_topper":{"site_logo_image":null},"name":"Contenido patrocinado","_id":"https://www.elespectador.com/contenido-patrocinado","ancestors":{"default":[],"trendNavComplete":[],"footerRedesign":[],"BurgerMenuV2":[],"BurgerMenu":[],"searcherNavBar":[],"treeCallBySection":["https://www.elespectador.com/"],"burgerMenuRedesign":["https://www.elespectador.com/"],"mainNavRedesign":[]},"order":{"default":1004,"footerRedesign":1029,"searcherNavBar":1032,"treeCallBySection":1069,"burgerMenuRedesign":1044}}},"type":"site","version":"0.5.8"},"sites":[{"path":"https://www.elespectador.com/contenido-patrocinado","parent_id":"https://www.elespectador.com/","name":"Contenido patrocinado","description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","_id":"https://www.elespectador.com/contenido-patrocinado","additional_properties":{"original":{"parent":{"default":"https://www.elespectador.com/","trendNavComplete":null,"footerRedesign":"https://www.elespectador.com/","BurgerMenuV2":null,"BurgerMenu":null,"searcherNavBar":"https://www.elespectador.com/","treeCallBySection":"https://www.elespectador.com/","burgerMenuRedesign":"https://www.elespectador.com/","mainNavRedesign":null},"site":{"pagebuilder_path_for_native_apps":null,"site_url":"https://www.elespectador.com/contenido-patrocinado","site_keywords":"Publicidad, publicidad impresa, publicidad digital, publicidad mediática, publicidad medios, pauta digital, pauta impresa, contenido comercial, publirreportajes, contenido patrocinado, contenido publicitario","site_about":null,"site_description":"Contenido comercial y patrocinado en El Espectador: que tus estrategias en Marketing de contenidos tengan más alcance con El Espectador.","site_title":"Contenidos patrocinados: contenido comercial y publicitario","site_tagline":null},"navigation":{"nav_title":null},"_admin":{"alias_ids":["https://www.elespectador.com/contenido-patrocinado"]},"inactive":false,"node_type":"section","social":{"twitter":null,"rss":null,"facebook":null,"instagram":null},"site_topper":{"site_logo_image":null},"name":"Contenido patrocinado","_id":"https://www.elespectador.com/contenido-patrocinado","ancestors":{"default":[],"trendNavComplete":[],"footerRedesign":[],"BurgerMenuV2":[],"BurgerMenu":[],"searcherNavBar":[],"treeCallBySection":["https://www.elespectador.com/"],"burgerMenuRedesign":["https://www.elespectador.com/"],"mainNavRedesign":[]},"order":{"default":1004,"footerRedesign":1029,"searcherNavBar":1032,"treeCallBySection":1069,"burgerMenuRedesign":1044}}},"type":"site","version":"0.5.8"},{"path":"https://www.elespectador.com/educacion","parent_id":"https://www.elespectador.com/","name":"Educación","description":"Vea aquí las principales y últimas noticias de educación. 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una inversión de $13′131.710.107, la Universidad de Manizales benefició a 3.925 de sus estudiantes de pregrado y posgrado durante el primer semestre de 2024. Así, un 61 % de su población estudiantil contó con <b>becas, descuentos y otros beneficios económicos<https://www.elespectador.com/b>, representados en descuentos de entre el 10 % y el 100 % del valor de la matrícula."},{"_id":"MH6PYHDECRDUBAMNFL57XYTZVM","additional_properties":{"inline_comments":[],"comments":[],"_id":1716836894146},"type":"text","content":"“Los beneficios económicos en la Universidad de Manizales son una estrategia de acceso y permanencia estudiantil. Desde esta perspectiva, se <b>ha logrado que los estudiantes permanezcan en la institución<https://www.elespectador.com/b> pese a todas las dificultades que en los últimos tiempos se han tenido: la pandemia, los impactos económicos, el desempleo y, en general, la disminución de indicadores sociales”, dijo Claudia Patricia Vélez Ramírez, coordinadora de Apoyo Estudiantil de la UManizales."},{"_id":"L66HVHLDRNEM5M2OTQWO372WOY","additional_properties":{"inline_comments":[],"comments":[],"_id":1716836894147},"type":"text","content":"Vale la pena señalar que la historia de la Universidad de Manizales inició en 1972 como cooperativa y, en consecuencia, anclada a la economía solidaria, su sistema de beneficios estudiantiles constituye una materialización permanente de <b>su principio fundacional: la solidaridad<https://www.elespectador.com/b>."},{"_id":"V6ZA3AYK7ZD7XOGXKY5PXXYTQM","additional_properties":{"inline_comments":[],"comments":[],"_id":1716836894148},"type":"text","content":"“El último reporte que se tiene de <b>índice de retención estudiantil de la universidad es de 92.4 %,<https://www.elespectador.com/b> lo que obedece en gran medida a este esfuerzo económico que realiza la UManizales y a la oferta de servicios de bienestar para los estudiantes, mientras que la cifra nacional es del 90.28 %”, agregó Vélez Ramírez."},{"_id":"5VLWPO5KC5BBFHVDJ3SWA4Q4HI","additional_properties":{"inline_comments":[],"comments":[],"_id":1716836894149},"type":"text","content":"Dentro las becas, beneficios y descuentos entregados por la institución, se encuentran las Becas Bien, enfocada en los estudiantes de la jornada nocturna; las Becas Memo, para una importante parte de los programas diurnos; otras dirigidas al alto desempeño deportivo y cultural, así como los de monitorias académicas, administrativas, para población indígena y afro del Eje Cafetero. 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El festival cuenta con seis ediciones recientes llevadas a cabo en Uruguay (en tres ocasiones), Paraguay, Chile y Panamá donde se alcanzaron 120.000 asistentes interesados en <b>construcción, propiedades, decoración y tecnología.<https://www.elespectador.com/b>"},{"_id":"6V57WDGCHBD7NH6USTBSRNOLHY","additional_properties":{"inline_comments":[],"comments":[],"_id":1716579166453},"type":"text","content":"El evento aterriza en Bogotá <b>del 26 al 28 de julio <https://www.elespectador.com/b>en <b>Chamorro City Hall Sede Carmel Club<https://www.elespectador.com/b> y posteriormente en <b>Barranquilla del 18 al 20 de octubre en el Country Club.<https://www.elespectador.com/b> Durante tres días, las marcas líderes del mercado se congregarán en esta mega exhibición que se presenta como una nueva plataforma comercial y de entretenimiento. <a href="https:https://www.elespectador.com/https://www.elespectador.com/amp.fincaraiz.com.cohttps://www.elespectador.com/home-fest-bogotahttps://www.elespectador.com/amp?utm_source=elespec&utm_medium=nota&utm_campaign=homefest">¡<https://www.elespectador.com/a><a href="https:https://www.elespectador.com/https://www.elespectador.com/amp.fincaraiz.com.cohttps://www.elespectador.com/home-fest-bogotahttps://www.elespectador.com/amp?utm_source=elespec&utm_medium=nota&utm_campaign=homefest">Acceda a su entrada gratuita aquí!<https://www.elespectador.com/a>"},{"_id":"6O73PXI26FBY3JOBUOBV5VFXYU","additional_properties":{"inline_comments":[],"comments":[],"_id":1716579166454},"type":"text","content":"El<b> Chamorro City Hall, <https://www.elespectador.com/b>ubicado en la Autopista Norte #153 - 81, será la sede que hospedará la propuesta con 3.000 metros cuadrados de exhibición en la ciudad de Bogotá. Allí se reunirán más de 100 stands de expositores, áreas de showroom, sector de comidas, juegos y premios, en un ambiente para toda la familia con entrada gratuita. También habrá lugar para el talento local con diversos stands de emprendedores y una amplia oferta de productos para el hogar."},{"_id":"R5RSXKO5FZBLTOHPZ6HXEZEOCE","additional_properties":{"inline_comments":[],"comments":[],"_id":1716579166455},"type":"text","content":"<b>Lina Torres, gerente comercial de Fincaraiz,<https://www.elespectador.com/b> charló acerca del origen de la propuesta y del lanzamiento en Colombia. “Home Fest nació en Uruguay en el 2022 y desde entonces se ha replicado en otras partes de Latinoamérica de manera exitosa. El público vive una linda experiencia con mucho para ver y disfrutar. Para las empresas también es un escenario muy enriquecedor, no solo por llegar a un amplio público, sino también por ofrecer una propuesta diferente y acercarse al cliente de una manera distinta. Muchas marcas aprovechan para presentar nuevos productos, hacer juegos con el público y mejorar la interacción con su usuario final”, aseguró Lina Torres."},{"owner":{"sponsored":false,"id":"elespectador"},"copyright":"El Espectador","address":{"region":""},"syndication":{},"auth":{"1":"b73deb117eac8f2f37fedf4f2b3edf5fc497394e1555f77bf0bc2a611a3191c1"},"caption":"Home Fest es también un espacio de networking para conectar con los diferentes actores de la industria.","source":{"system":"photo center","edit_url":"","additional_properties":{"editor":"photo center"}},"taxonomy":{"associated_tasks":[]},"type":"image","version":"0.10.9","url":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","licensable":false,"alt_text":"Home Fest es también un espacio de networking para conectar con los diferentes actores de la industria.","credits":{"affiliation":[],"by":[{"name":"Cortesía","type":"author","byline":"Cortesía"}]},"subtitle":"Home Fest, Fincaraiz","width":3063,"country_name":"Colombia","_id":"5ZC4V6NSUZBYRPSSSLB324VMBU","additional_properties":{"fullSizeResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/N2w_rx98Ktrse9G_MIIeyMDoetM=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","owner":"mcastano@elespectador.com","comments":[],"keywords":["","fincaraiz","home fest","chamorro city hal"],"proxyUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/N2w_rx98Ktrse9G_MIIeyMDoetM=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","originalUrl":"https:https://www.elespectador.com/https://www.elespectador.com/cloudfront-us-east-1.images.arcpublishing.comhttps://www.elespectador.com/elespectadorhttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","published":true,"resizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/N2w_rx98Ktrse9G_MIIeyMDoetM=https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","ingestionMethod":"manual","thumbnailResizeUrl":"https://www.elespectador.com/resizerhttps://www.elespectador.com/GZBo9aP3osm5LXeElBUUDIbUx3o=https://www.elespectador.com/300x0https://www.elespectador.com/arc-anglerfish-arc2-prod-elespectadorhttps://www.elespectador.com/publichttps://www.elespectador.com/5ZC4V6NSUZBYRPSSSLB324VMBU.png","version":0,"countryId":48,"originalName":"Chamorro.png","mime_type":"imagehttps://www.elespectador.com/png","restricted":false,"template_id":595,"galleries":[],"_id":"74VCTJTSLZAYXOBV5L5DZ3WGRY"},"created_date":"2024-05-24T19:37:51Z","last_updated_date":"2024-05-24T19:37:51Z","height":1797,"image_type":"photograph"},{"level":2,"_id":"SMWDVZZCHVFVREMHXMDHQB5U4A","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584244995},"type":"header","content":"<b>Miles de opciones para renovar o encontrar tu hogar<https://www.elespectador.com/b>"},{"_id":"FF4NX5RDERH4XLMQ6N6Q3QAWSY","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584244996},"type":"text","content":"Home Fest presentará una <b>amplia oferta de productos dentro de cuatro principales categorías<https://www.elespectador.com/b>: Inmobiliaria, Construcción, Decoración y Tecnología. Para esta oportunidad también integrará vehículos con una exhibición de autos y productos relacionados con el mercado automotriz. Una instancia donde las marcas mostrarán las últimas novedades del mercado, desde mobiliario, materiales y herramientas, hasta propiedades, equipamiento y garantías de alquiler."},{"_id":"43HVZQGPIRDN7N2Q5ZWCMW3BKI","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584244997},"type":"text","content":"Los interesados en encontrar un nuevo hogar o realizar una inversión inmobiliaria tendrán a disposición <b>cientos de inmuebles con diversas tipologías, ubicaciones y estilos. <https://www.elespectador.com/b>También podrán contar con acompañamiento y asesoría para solicitudes de créditos hipotecarios y seguros para el hogar."},{"_id":"TMFBMD3JRJBLBE5NAYSF5NZVKE","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584244998},"type":"text","content":"También habrá una <b>sección especializada en novedades y tendencias del sector constructor<https://www.elespectador.com/b> donde se hallarán productos, insumos y materiales, y testeo de nuevas herramientas, métodos novedosos y nuevas prácticas de remodelación y adecuación."},{"level":2,"_id":"NHDZSGTFPJFULGUGZQPNWA3ZAM","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584244999},"type":"header","content":"<b>Home Fest, un festival para toda la familia<https://www.elespectador.com/b>"},{"_id":"IB4ZFYLBNJHHJFVE6ANPAZBCKQ","additional_properties":{"inline_comments":[],"comments":[],"_id":1716584245000},"type":"text","content":"La tecnología también estará presente con las últimas innovaciones en gadgets para el hogar, dispositivos de domótica, seguridad, entre otras. 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